This is an advertisement for several Coca-Cola coolers manufactured by the Glascock Brothers Mfg. Co. This ad is dated August 1931 and illustrates all of the Glascock coolers available at the time. There is the Standard, which was the first standardized ice box they made for the Coca-Cola Company in the late 1920s. The “Counter” [...]

[Read more →]

This is an eye-catching cooler manufactured for dispensing and promoting the sales of Coca-Cola in bottles and cans. It was manufactured in the 1960s by the Beverage-Air Company of South Carolina. It has a very large capacity, with 12 display racks. There are two glass doors that open to provide access to the cold the [...]

[Read more →]

The Victor Products Corporation started out as a commercial refrigeration manufacturer in the 1920s. They became well known for producing their uniquely styled, yet functional counter coolers. Victor built a series of counter coolers for the Coca-Cola Company that included one-, two-, three- and four-door styles, in addition to the very rare Victor Kooler Grill. [...]

[Read more →]

These are a series of brochures for some vinyl Coca-Cola picnic coolers with dates ranging from about 1939 to 1957. The dates are determined by the slogans used. “Whoever you are, whatever you do…” was used by the Coca-Cola Company beginning in 1939 until about 1942. “Sign of good taste” was slogan used in 1957. [...]

[Read more →]

The pages pictured here are from an old Coca-Cola Company equipment brochure, describing some of the equipment available for use by the vendors of Coca-Cola soft drinks. These are mobile, or stadium cup vendors that could be utilized at various events, such as sports, fairs or others gatherings. These appear to be manufactured by the [...]

[Read more →]

The Coca-Cola Company certainly made an effort to get their name out wherever they could, as evidenced by these brochure pages for a Coca-Cola school zone sign. On this page dating to 1966, the sign was categorized as “outside advertising” and was probably suggested safety and marketing equipment directed at storeowners in the vicinity of [...]

[Read more →]