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Coca-Cola Picnic Cooler

June 17th, 2009 · 12 Comments

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]Coca-Cola Picnic Cooler

As you can see by the “before” photo of this un-embossed cooler, it definitely was produced as Coca-Cola. This was a great little cooler with a detachable tray on the bottom where you could keep things dry. There also were places inside the lid for a can/bottle opener and an ice pick. This was a relatively small cooler with not much room for more then eight to ten bottles of Coke. Manufacturer is unknown.

Coca-Cola Picnic Cooler Before Photo

Restored Coca-Cola Picnic Cooler Back

Coke Picnic Cooler Lid Storage

Tags: Coca-Cola · Picnic Coolers · Restorations by Vintage Vending Inc.

12 responses so far ↓

  • 1 rod // Jan 7, 2010 at 12:40 am

    hi i’ve recently been collecting progress coolers so far i have a double dot pepsi, doc pepper, coco cola, 7 up all a1,s i think looking here do you encourage them to be restored or is it better to leave as they are does it make them worth more?? i’m into restoring v dubs so to do one of these is semi easy the paint and polishing no bother please help as now i’m thinking of striping a couple and doing them.
    kind regards,
    rod uk

  • 2 Keith // Jan 8, 2010 at 2:42 pm

    Hi Rod,
    If you find pic nic coolers in really nice or mint original condition it is best to leave them alone. If however you have a cooler that is in fair shape and has all the parts and wont be alot of work to restore it is probably worth restoring. Now if the cooler is rusted and dented and missing parts do not bother. It will cost you too much time and money to make it right.
    Hope this helps.

  • 3 rod // Jan 9, 2010 at 10:56 pm

    thanks keith it helps will be doing one now in that case all the best rod

  • 4 rod // Jan 9, 2010 at 11:13 pm

    do you have any info on pepsi picnic coolers? The one i have been looking at lately i’m unsure of its name, its bare alloy, flat lid hinged ,oblong shaped, the ends are polished alloy and the main body is ribbed alloy. In the center of the lid is a sort of clasp with a coke lid on it. On each end is brassy looking handles which can be removed one has bottle opener in it , any help would be nice, rgds rod

    typo error pepsi lid on clasp not coke. rough idea of age would be good i suppose its not that old because the pepsi lid only has the one dot?

  • 5 Chris // Mar 18, 2010 at 2:59 am


    I saw your picnic cooler and I wonder if you can tell me what they are worth. I have one in good condition and would like to know what it’s worth. It’s not like the one in your picture but a little smaller like the top part of yours. Can send picture if you like.

  • 6 vintagevending // Mar 19, 2010 at 8:21 am


    We aren’t able to give estimates on the value of coolers. If you keep an eye on ebay or Craig’s List, one is sure to pop up. That will give you a ballpark figure, but remember that value depends on condition.

  • 7 Scott // Jun 14, 2010 at 7:33 am

    Great resto job. Does anybody know where/if you can get replacement rubber seals? I have an old coke cooler and the seal just crumbles in your hand.


  • 8 shawn // Jul 10, 2010 at 7:12 pm

    i dont know if that is an original coke cooler. they were made under the name the little brown jug karrall. you did a great job restoring it though.

  • 9 David Uriarte // Aug 29, 2010 at 6:44 pm

    Do you have any tips for a newbie restorer? Type of paint? Exact color? Any tips would be greatly appreciated. Thanks.

  • 10 Anita // Jun 7, 2011 at 2:55 pm

    does anyone have tips on restoring an old 7 up cooler?

  • 11 John // Aug 4, 2011 at 9:16 am

    I don’t know how to restore one but I’m doing the same thing right now (trying to) to an old Cronstroms 7up cooler and any insight would be great.

  • 12 scott moore // Aug 20, 2011 at 12:39 am

    I have a coke picnic cooler that I am restoring. I was wondering if it is not to much trouble to answer this question. How is the lettering done. Is is done after red and if so how spray or with a brush.

    Aloha Scott

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All Images are the Property of and Copyrighted to Vintage Vending Inc.