

These are a series of brochures for Pelco chest coolers made in the 1950s. They are to promote their electric chest coolers as low-price, yet high quality. These ads are targeted at soft drink bottlers in the hope they will buy these coolers for placement in stores and other establishments in order to sell their bottled soda. One brochure shows a series of different colored coolers with embossing from different soft drink manufacturers.

By the time these brochures were distributed in the 1950s, it states that the manufacturer of Pelco coolers already had 50 years of manufacturing experience. They must have gone out of business some time ago, as there isn’t much information available on them today.


Manufactured by:
Portable Elevator Mfg. Co.
Bloomington, Illinois
This item is not for sale. We show restored items in this blog to encourage discussion, prompt questions and further the hobby of collecting and restoration. We also enjoy sharing the photos of the many items we have restored over the years.




5 responses so far ↓
1 Hans Eggers // Oct 15, 2010 at 9:56 pm
Thanks for posting the brochures! I just purchased a OC 510-E in not too bad shape. Your information was certainly helpful for me to know what I have.
2 martin eltringham // Nov 18, 2010 at 9:20 pm
I have a pelco510E. Is it rare?
3 Elfnubbin76 // Jan 6, 2011 at 5:51 pm
No. It’s not worth anything
4 Andrew Turman // May 3, 2011 at 1:49 pm
I have a restored 510-E in Tru-Ade livery, and I beg to differ with Elfnubbin’s assessment. From discussing these machines with several dealers, I’ve determined they are quite rare, which makes pricing difficult.
5 Duane Berry // Aug 30, 2011 at 6:15 pm
I have a PELCO model N 510-E and would like to get the unit running but I can’t find any info on how the cooling unit works and what it uses for coolant. If you have any info for me I would really appreciate it.
Leave a Comment