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Reddy Kilowatt Cup and Saucer

March 18th, 2009 · 1 Comment

All Images are the Property of and Copyrighted to Vintage Vending Inc.

Reddy Kilowatt Coffee Cup and Saucer

Vintage Cups, Glasses and Mugs

It’s interesting to see the different promotional and corporate products made over the years. Every week we will feature a cool retro cup, glass or mug from our large collection. We’ll share what we’ve learned about them and welcome your additional input and comments.

This retro mug features a character called Reddy Kilowatt. He was created in 1926 by Ashton B. Collins, Sr. at the Alabama Power Company as a spokesperson for the electric utility industry. His purpose was to promote the use of electricity in the home, which in 1926, was still a relatively new technology. His use was licensed to approximately 300 companies in both the United States and abroad.

In addition to advertising, Reddy Kilowatt appeared in a movie, in comic books and on all kinds of promotional items. He made frequent appearances until recently when energy conservation, rather than its use, became more heavily emphasized.

Reddy Kilowatt appears on a ceramic coffee cup and saucer that would have been part of a place setting used in a corporate lunchroom at an electric utility. They were made by Syracuse China in 1955.
Manufactured by:

Syracuse China Corporation
2801 Court Street
Syracuse, NY 13208

Tags: Vintage Cups Glasses & Mugs

1 response so far ↓

  • 1 Claire // Jun 16, 2011 at 12:43 pm

    In the 1950s, I always knew we were nearing my grandma’s house when the “CAROLINA POWER” sign near the power station with Reddy Kilowatt came in to view. He is so collectible! I saw old power bills with his likeness on them on ebay recently for over $20 each!

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All Images are the Property of and Copyrighted to Vintage Vending Inc.