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Royal Crown Cola Advertising and Celebrity Endorsements

July 24th, 2009 · 42 Comments

The Royal Crown Company had marketing pros that understood the value of advertising and product promotion. With the help of their marketing agency, BBD&O, Royal Crown Cola experienced incredible growth through the 1940s.
Starting in 1939, RC Cola became the sponsor for the CBS radio program “Ripley’s Believe It Or Not” with Robert Ripley. The [...]

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Tags: Antique Advertising · Manufacturer Histories

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